Clensta International

Delhi-based personal hygiene startup Clensta International has raised an undisclosed amount of funding in a seed funding round from Indian Angel Network and its maiden VC fund IAN Fund. The funding round was led by Rishabh Mehta, Founder and CEO of LOCAD, Pradeep Gupta, Co-Founder of IAN, Anirudh Agarwal and Sanjiv Dhawan. Rishabh Mehta is set to join the startup’s board post the deal.

Investors like Ajai Chowdhury, co-founder of HCL, Arvind Singal, founder and MD of Technopak Advisors, Jaideep Mehta, CEO of VCCircle and Raman Roy, chairman of NASSCOM also participated in the funding round.

Clensta International plans to utilize the fresh capital to launch new products in the business to consumer space and strengthen its leadership position in the Indian biotechnology industry in the upcoming years. Ealier this year, the startup raised an undisclosed amount of funding from Sanjeev Jain, a businessman and a seasoned angel investor.


Founded by IIM Calcutta alumnus Dr Puneet Gupta and IIT Delhi’s chemistry faculty Anurag S. Rathore in 2016, the biotech startup makes personal hygiene quick, efficient and accessible to everyone by using innovative healthcare products and solutions.

Clensta International currently offers a variety of waterless personal hygiene products including Waterless Shampoo and Waterless Body Bath. All the products manufactured by the firm are alcohol-free and does not use SLS and other harmful ingredients. The startup aims to provide a complete bathing solution without the use of a single drop of water.

Talking about the investment, Dr Puneet Gupta, Founder & CEO said, “We endeavour to bring science and technology to introduce advanced personal hygiene products which can improve existing standards of Personal Hygiene and hence address a huge unaddressed market of close to 11000 Crore. We are honoured that IAN has recognised the potential of our brand and has invested their interest and expertise to help us strengthen our roots in the industry.”

The personal hygiene market in India is estimated to be worth around INR 11,000 crores. With the lack of water resources and the increasing awareness of personal hygiene among millennials, the startup has a huge potential ahead to become a market leader in the segment. Verticals like defence, tourism and space industry might hold client base for the startup.

The products manifactured by Clensta International are being sold online on Government E-Marketplace (GeM) and being used by government and private hospitals. The products are also being considered to be used by the Indian Defence and ParamilirtaryForces in the upcoming days.

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