China-based ByteDance, the parent company that owns TikTok, accused Facebook of plagiarism and smear as a front foot measure following continued obstacles on its business in the United States. The firm said that it is “committed to becoming a global company”, but is facing “all kings of complex and unimaginable difficulties”.
These problems include an “intense international political environment, the collision and conflict of different cultures, and the plagiarism and smear of competitor Facebook,” the company said.
Facebook is facing competitive pressures from TikTok. It has tried creating rival products including Lasso that allowed people to record videos up to 15 seconds and overlay music on top. However, it was shut down last month. The social media giant is now gearing up to launch another shot video product called Instagram Reels.
TikTok has faced multiple accusations of smuggling American user data to the Chinese government but the firm continuously denies that.
Microsoft CEO Satya Nadella spoke to President Trump for a potential purchase of TikTok in the United States. The tech giant may also purchase TikTok in Canada, Australia, and NewZealand.
Long before Microsoft announced its discussions to acquire TikTok’s US subsidiary, Trump said he would ban the app in the United States. The tensions between the U.S and China have been rising with the tech sector caught in the middle of what some experts have termed a “new Cold War”.
Last week, Kevin Mayer, who was hired from Disney, called out Facebook in his blog post and said, “We think fair competition makes all of us better. To those who wish to launch competitive products, we say bring it on. Facebook is even launching another copycat product, Reels (tied to Instagram) after their other copycat Lasso failed quickly. But let’s focus our energies on fair and open competition in service of our consumers, rather than maligning attacks by our competitor – namely Facebook – disguised as patriotism and designed to put an end to our very presence in the US.”
Kevin’s commented in response after Mark Zuckerberg touted Facebook as being “a proudly American company” ahead of his testimony before the House Judiciary subcommittee on antitrust last Wednesday.