New Delhi, February 14, 2017: As the hearts of all lovebirds begin thumping with the fast-approaching Valentine’s Day, nexGTv, India’s largest subscription-led video entertainment app offers a perfect dose of entertainment for them to revel in. In a collaboration with ATechnos, nexGTv has rolled out two Valentine-themed videos, namely ‘Apun ka Nazaria’ and ‘Love Shayari’.
A growing leader in digital consulting, broadcasting technology, content provision, partnership development, and outsourcing, ATechnos provides business consulting, technology, engineering, and outsourcing services to its partners. It is currently distributing approximately 11,000 clips in more than 17 languages on a daily basis.
In the latest Valentine’s Day special video titled ‘Apun ka Nazariya’, fun-loving Madiha playfully gives her take on 5 types of guys that every girl must date before finally tying the knot. She explores their personality-specific traits and wittily uncovers the mysticism behind having a relationship with them.
Interesting as it is, her unique style will make you burst into laughter while providing insights you’d certainly have given a miss. Accompanying it is another interesting video featuring Rangeeli Ruchi. In the video, Ruchi sensationally recites a heart touching quatrain for the lovebirds to impress their partner.
Ruchi Akolkar, Director – ATechnos, highlighted nexGTv’s massive global subscriber base as the primary reason behind the partnership and identified it as the perfect platform to promote ATechnos Valentine’s Day offerings to viewers around the world.
Commenting on the launch, Abhesh Verma, COO – nexGTv, said, “As the youth in the country gears up to paint itself in the colors of Valentine’s week, it overjoys me to announce the launch of two interesting videos themed on the same. The videos will offer the viewers a unique mix of humor and depth while diving into the intricacies of love. Having gauged the mood of the youth in the most appropriate manner, we are confident that the videos will delight our viewers and emerge as a talk of the town.”
The Valentine’s Day dedicated videos are now available on nexGTv’s web and mobile platforms.
With over 25 million downloads, nexGTv – the flagship, multi award-winning application from DigiVive – is the unmistakable TV button on your mobile. Offering unlimited and compelling entertainment across multiple devices (mobile, tablets or laptops/PCs), nexGTv offers its users an unrivaled suite of 150+ Live TV channels aside from a huge content library comprising movies, TV shows & videos for every mood.
The app has won numerous awards including ‘The Best Digital Experience’ at the prestigious World Communication Awards 2014, in London, and is ranked amongst the Top Entertainment applications in app stores.
In keeping with its mission of providing the most relevant entertainment solutions to consumers across age groups, nexGTv has launched several dedicated apps for its users around the world. It launched nexGTv Kids to curate and deliver the most entertaining and educative content meant especially for the kids aged between 2 to 10 years.
The platform’s exclusive news app, nexGTv News, has been launched as the go-to destination for mobile-based video news content aimed at revolutionizing the way news is currently consumed in the country through enhanced accessibility.
Through its partnership with One Network Entertainment Pvt. Ltd (ONE), nexGTv has also launched the Comedy One, a first-of-its-kind comedy app having premium original comedy content ranging from stand-up, gags and spoofs to sketches and web-series. iFaith, nexGTv’s exclusive devotional app, will enable anytime, anywhere access to devotional content for nexGTv users.
nexGTv has also delighted fitness enthusiasts by launching an exclusive Yoga app, nexGTv Yoga, which enables access to a host of videos on meditation, breathing techniques and yoga postures anytime, anywhere.
The nexGTv Movies n Music app has been launched specifically for movie and music buffs around the world and boasts of a library comprising nearly 2500 movies including titles such as Singham Returns, Holiday, Ragini MMS 2, Buddha In A Traffic jam, Dirty Politics and much more.
Moreover, in order to enhance accessibility, the company has rolled out My nexGTv, a wrapper/aggregator tool that allows users to manage, install and access multiple nexGTv apps such as nexGTV Kids, nexGTV Yoga, nexGTV News and nexGTV Comedy One etc through one consolidated platform.
nexGTv has partnered with leading channels such as B4U, 9X Jalwa, Tashan, B4U Music, M Tunes and 9XM Music to showcase high-quality entertainment solutions on its platform. Meanwhile, its partnership with India’s leading digital media firm, Culture Machine will enable access to various digital channels like Being Indian, Put Chutney, Blush, Epified, What’s Trending India, Whack, Old Delhi Films, Rascalas, Vendhar TV etc to its viewers.
Moving towards international web series content, the platform has acquired the digital telecast rights to UK-based Daehan Drama’s popular comedy web series, At the Counter in order to diversify its offerings with high-quality international content.
But that is not all. SPOTLight, India’s first mobile talent discovery platform, has been introduced by nexGTv with the ace director and master storyteller Imtiaz Ali as the creative judge, as a medium to enable both amateurs and professional video enthusiasts to not only showcase their talent pan-India, but also earn off it.
nexGTv also unveiled an original 14-part mobi-series in association with Priyanka Chopra and Fluence, ‘It’s My City’, in order to provide relatable and engaging video entertainment content to the country’s new-age digital viewership. In her inimitable style, Priyanka Chopra appears in and as herself, assuming the mantle of an official landlady, unofficial guardian and protective friend to the young protagonists.
Conceived by technology professionals together with deep consumer insights, DigiVive focuses on creating offerings in line with trends, with best-in-class content, ease-of-use, availability, and affordability, giving consumers an unparalleled and immersive viewing experience.
Its partners include leading telecom operators and OEMs. Established in 2010, DigiVive is a group company of Media Matrix Worldwide Limited which is listed on the BSE. It provides expertise across Direct to Consumer and Managed Value-Added Services.