In a sustained bid to promote cashless transactions, Indian Railway Catering and Tourism Corporation (IRCTC) has decided to leverage technology for further digitization of its operations, especially in its e-catering, e-ticketing and tourism segments.
“India is fast transitioning to a cashless economy and the Prime Minister’s latest initiative to demonetize high value currencies will give an impetus to the process. We have already digitized a considerable segment of our operations in tune with the government’s flagship ‘Digital India’ program” says IRCTC chairman and managing director A K Manocha.
“We are determined to push forward our passenger friendly measures in a more aggressive manner by leveraging technology” he adds.
IRCTC is involved in digitizing financial transactions on various fronts like booking of train and flight tickets and monthly season tickets. He said the recently launched e-catering service ‘Food on Track’ has been a success with the facility providing rail passengers flexible option of choosing their meals from the list of popular food service vendors empanelled with IRCRC.
The meals can be ordered online on its website – eCatering
“A major benefit of this service is that the passengers can make payment for their meal orders online and they do not have to carry loads of hard cash. They can make payment through their credit/debit cards as well as e-wallets ike Mobikwik and Paytm. The online meal booking is also available through Android and iOS-based applications that can be downloaded on any smartphone” Manocha added.
IRCTC has partnered with popular food aggregators like DOminos, Haldiram, KFC and Sarvana Bhavan to expand the culinary choices for the passengers.
In order to provide regional delicacies ‘Food on Track’ is also tying up with self help groups, especially women, he said. Recently, IRCTC in association with NABARD has joined hands with SHGs like MAHER, MAVIM, and Lupin Human Welfare Research Foundation in the Konkan region which will bring the delectable Konkani cuising right on the sear of a train passenger.
Source – PTI