Gurugram-based wellness and health food products startup Akiva Superfoods have raised ₹14 crores in Series A funding round from Alkemi Venture Partners, a New Delhi-based venture capital firm that focuses on the consumer and healthcare products, along with other existing angel investors.
Founded by Shalabh Gupta, Akiva Superfoods is one of the fastest-growing wellness food FMCG companies in India. they are focused on bringing a wide range of innovative, trustworthy, familiar and high- quality food items that are ideal for on-the-move and kitchen-dining-table consumption. Their products are nutrient-rich and contain premium ingredients. their range of superfoods is well suited to the needs of an Indian family.
“Globally, people are making significant changes to their lifestyle and food habits to live better. Akiva’s mission is in line with ours, of elevating the health and well-being of people. This round of funding will propel the organization to drive real value, said an Alkemi spokesperson. The ultimate aim is to be an innovative and exciting, independently run FMCG company, with a capacity to scale exponentially across tier-1 and tier-2 cities in the next five years,” said Shalabh Gupta, founder of Akiva Superfoods.
Investors like MindTickle Co-founder Mohit Garg; Zomato Co-founder Pankaj Chaddah; OYO new Real Estate CEO Rohit Kapoor and Max Healthcare CEO Rajit Mehta earlier invested in the startup in their personal capacities as angel investors in January 2018.
Akiva plans to introduce new expansions across the year with the target of launching one new product category each month until the end of FY 19-20. The startup has a direct-to-consumer website with over 70 diverse SKUs across six categories, catering to over two million unique visitors annually.
Its products are available across various leading eCommerce channels like Amazon India, Nykaa, Flipkart, BigBasket, as well as modern trade outlets in Delhi NCR and Mumbai including 24×7, Foodhall, Big Bazaar, Gen Next, Spencer’s, Hypercity, and Nature’s Basket.